Pariksha Saathi139th 'Mann Ki Baat' marks 12 years of the programme; PM highlights rising Khadi sales
In the 139th episode of 'Mann Ki Baat', aired on 25 October 2026, Prime Minister Narendra Modi highlighted the rising sales of Khadi and village industry products, noting that they exceeded Rs 28 crore in a single day on Gandhi Jayanti, and urged citizens to prefer products made by local artisans in the festive season. The episode marked the completion of 12 years of the programme, which began on 3 October 2014. KVIC Chairman Manoj Goel recalled that after the Prime Minister's appeals to buy Khadi, the Khadi Bhawan at Connaught Place recorded sales of Rs 1.34 crore on 2 October 2022 and over Rs 1.52 crore on 2 October 2023.
Drafted with AI assistance from the official PIB release linked above and checked against it by a second AI pass. Not line-edited by a human.
Learning context
'Mann Ki Baat', the Prime Minister's monthly radio programme, started on 3 October 2014 and is broadcast on the last Sunday of every month at 11 AM on the entire AIR and DD network. A study commissioned by Prasar Bharati and conducted by IIM Rohtak, released ahead of the 100th episode in April 2023, found that the programme had reached 100 crore people who had listened to it at least once, with 23 crore tuning in regularly.
Check yourself: when is 'Mann Ki Baat' broadcast, and which institute conducted the study released ahead of its 100th episode?
On the last Sunday of every month at 11 AM; IIM Rohtak.
Revision task: from this release, note the episode number, the years completed, the start date and the Khadi sales figures; from the note, the broadcast slot and the reach found by the IIM Rohtak study.
Test yourself
The 139th episode of 'Mann Ki Baat', aired on 25 October 2026, marked the completion of how many years of the programme?
Show the answer
Answer: 12 years
The 139th episode marked the completion of 12 years of 'Mann Ki Baat', which first began on 3 October 2014; in it the Prime Minister highlighted rising Khadi sales.
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